I read somewhere that morning sending beats evening, but my sample is 4 clients so far, so who knows. I'm splitting it: proposals out before 11 am versus after 5 pm, 12 in each group. I'll report b…
I've been running a productised service for a while and I'm tired of shouting into a room that never reaches for their wallet. I'm publishing this journal to force some honesty about who I'm actual…
A working session on delegation for coaches who have hit their own delivery ceiling. We will cover which tasks to hand off first, how to brief someone so the standard holds, and what to do when it …
Two corporate academies book me by the cohort, and I had been quoting the same per-learner day rate for a year. I quoted 40% higher on the next two enquiries and deliberately did not offer a discou…
I have run group music classes for years and my income resets every month. I want a recurring layer that does not depend on me teaching more hours. I will journal the steps here so I can see what a…
A working session on automating the parts of a paid newsletter that shouldn't need you: welcome sequences, trial-to-paid nudges, failed-payment recovery, and the win-back emails that quietly decide…
I've got about 40 paying subscribers and I'm trying to figure out if my completion rate is normal or if I'm losing people in the first two issues. Half my onboarding is still manual so I don't trus…
I run a paid newsletter for music teachers and my problem is follow-up, not signups. Before I change the whole onboarding, I want to isolate one variable: does a short personal text within 24 hours…
I've been a photographer for eight years, but only recently started treating it like a business. I want to share the messy middle: the pricing experiments, the niche confusion, and the small wins. …
Most people automating a membership business start with the tool they like, then discover it will not talk to anything they already run. I want to walk through how I map integrations in client work…
I close sponsorship deals and then end up doing the creative too, because the packages we sell are sponsorship plus content. Problem is the content half is where my margin goes and it's not convert…