I run a membership for voice teachers — about 60 paying members, £19 a month, mostly UK. Onboarding is currently a welcome email with a link to the resource vault, and then nothing. I know it's not…
Maria here. I run retainers for creator-led businesses, still early, trying to replace freelance income. I've been sending reports monthly but it's eating my Fridays and I don't know if anyone read…
I've been undercharging for two years and calling it 'building trust.' It's actually fear. I'm using this journal to hold myself accountable, because I keep finding excuses to wait.
A 30-minute clinic on what I've moved out of my own onboarding after running it manually for too long — the sequence, what I check on day one, and where students drop off. Bring the step you're sti…
Boutique agency, Singapore, about fourteen months ago. My pricing had drifted — every retainer built from scratch, priced off how much I liked the client. I did two things at once, which was the mi…
Straight question, no dressing it up. I run a retainer consulting practice here in Singapore, small team now, and I'm trying to productise what I know into an association membership instead of one-…
I run a paid newsletter for runners — 60-odd subscribers, €9/month. The first month is great, then it falls off a cliff. I've tried a weekly Q&A call but only 3-4 people ever come, so I stopped. I …
Three of my four retainer clients are now getting work that isn't in the agreement. Not dramatically — an extra Slack channel here, a Sunday night 'quick favour' there. I set the scope myself, so I…
I keep a public log because my close rate is fine once someone books, but the number of bookings swings wildly. I want to fix the system instead of hustling harder. This forces me to show the numbe…
I’m making this public because I need to force myself past the point where I nod at partnership conversations I can’t actually service. If I write that I said no to something, I have to deal with it.
I keep blaming the content, so I’m going to show the ugly parts instead of editing them quietly. This journal is what I try, what flops, and what I change.
I’m writing this because the conversion problem is no longer mine to fix alone, and that’s uncomfortable. Public notes force me to look at the parts I’d rather skip.