Churn answers keep pointing at the same gap: a new reader can't see what they're buying. I asked my list what evidence they'd want before paying, and 20 of them replied. I built the ugly version of…
I've spent the last two years selling funnel work to agencies and never once documenting my own. Figured that was convenient — no record means no proof when the numbers don't move. So this is the l…
A live working session for anyone selling a productised research or intelligence service who keeps buying tools that promise to run the business for them. I will show the three automations that sur…
I run a small ops consultancy and most of my revenue comes from sponsorship and ads work, not from the consulting itself. I'm reworking how I present event content to sponsors and I can't tell if m…
I get most course sign-ups in the first two days after someone joins my list, but my replies are slow because I am coaching. I want to see if a same-day voice note to every new lead changes how man…
I keep circling the same exit. I know the price is too low, I know the delivery is worth more, and I still haven't asked anyone for proof they'd pay it. So I'm logging this in public instead of qui…
A working session for creators who sell coaching or a course and are putting real money into ads for the first time. We'll look at where acquisition actually sits against churn in a business like y…
I run a small corporate academy and most of my sales happen in the follow-up, not the first call. I'm reworking my onboarding flow and can't decide where the upsell belongs. I've tested it once and…
Ran a two-week test where every new sponsorship enquiry paid a 20% deposit before I sent the media kit. Nine enquiries, five deposits, four went quiet. Revenue per booking up, but total bookings do…
I've been sitting on a pricing decision for months. I know my content converts, but I keep second-guessing the numbers. Time to stop thinking and start testing in public.
A working session for personal-brand coaches and educators who have an audience but not enough buyers. I will share the small tests I have actually run with paying clients, including the ones that …
A local business has offered to sponsor my group programme, and I'm weighing a flat fee against a revenue-share arrangement. I want to make sure I'm not leaving money on the table or overcomplicati…