I've spent years billing by the hour as a data consultant, and I want to add a productized offer so I'm not trading time for money forever. Pricing it is the part that keeps me up at night. I'm kee…
A working session for people who sell a self-paced course before they have a tidy niche. I'll show the boring version that worked for me: the modules I stopped rewriting, the two support questions …
I've got a group programme running and completion is low — people buy and then fade, which tells me the delivery isn't holding them. Before I add a second offer I want to know where the next launch…
For two months I had a waitlist for 1:1 and kept discounting it whenever someone hesitated. Decided to test the other direction: one $240/month small-group membership, six spots, no discounts, no f…
I run a productised service for creator agencies and I've been chasing repeatable delivery for months, but every time I cut a package I second-guess the niche and start over. Time to log what's act…
I built my course straight out of the book and the conversion has been flat, so this is a working session, not a victory lap. If you're an author or educator turning IP into a cohort or evergreen o…
I run a small membership and community business and most of my revenue comes from sponsors and advertisers. My cash flow swings hard month to month. I'm considering a free tier to grow the base and…
Running a small experiment against my own bad habit. My theory is that my problem was never the offer, it was that I kept pitching it to people who had no reason to care yet. So for the next three …
I'm opening this log because I need to stop treating this as a thought experiment and actually test something. My leads have been inconsistent for months, and I suspect it's because I only have one…
A session for solo videographers and boutique agency owners who have clients willing to spend more but no hours left to deliver it. I'm going to walk through what I've tested on pricing, packaging,…
I've been running on monthly retainers for three years and I'm at capacity but not profitable. Considering switching to fixed-scope projects so I can actually control my hours. Before I restructure…
I've been running a free design newsletter for two years. Last month I added a paid tier (£8/month) with two extra posts: a deep dive and a template. I announced it three times—in the newsletter, o…