Laying It All Out Before I Decide Anything
My client roster is full but I'm stuck in the delivery. I can't scale without a product. The problem is I keep finishing strategy documents and abandoning the…
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My client roster is full but I'm stuck in the delivery. I can't scale without a product. The problem is I keep finishing strategy documents and abandoning the…
I have been told for years that my work is undervalued. I held retainer pricing flat for two years while my hours filled up. I couldn't tell if I was raising…
I've been running a one-to-one retainer practice for instructional design work for three years, and I want to stop trading hours for money. The honest problem…
I have been running the sponsorship and ads side of my consultancy long enough to know exactly where enquiries leak, and it is not the top of the funnel.…
I run a self-paced course for videographers moving into agency work. Churn is killing the compounding, and I think the leak is follow-up after people stall.…
I keep telling participants to charge what they are worth and keep undercharging myself. The coaching is fine, the manual onboarding is what makes me hesitate…
I have a decent free list and almost none of them pay. I've been guessing at why, so I'm going to run it as a series of tests and post the results here,…
I'm sharing this because I've been running a self-paced course for executive coaches and completion rates have been all over the place. I want to make delivery…
I'm sharing because pricing this second thing is the part I keep avoiding, and avoiding it publicly is not the same as avoiding it. Hold me to it.
Most of my work is custom instructional design retainers, but onboarding new academy managers still eats my evenings. I want to launch a smaller second offer —…
I am trying to separate which parts of my course delivery depend on me and which can be handled by the team. I want to know what to standardise before handing…
Too many of my students finish the first module and disappear before they ever get a result. I realised I'm not even distinguishing between the people who…