Wambui: raising ad prices without losing clients
I run Mombasa Weekly, a free weekly paper plus the Instagram page that actually pays for it. I keep saying I'll raise rates next quarter. I'm sharing the build…
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I run Mombasa Weekly, a free weekly paper plus the Instagram page that actually pays for it. I keep saying I'll raise rates next quarter. I'm sharing the build…
I'm documenting how I'm trying to turn my consulting delivery into something repeatable, and pricing is the variable I keep circling. Sharing because I suspect…
I've been running sponsorship and ads work for boutique digital agencies for a while now, and the one thing that keeps me up at night is that delivery still…
I'm sharing this because I need to turn my 1:1 coaching into a repeatable process, but I don't have proof it works yet. I'm hoping that by logging my steps,…
I'm sharing this because I'm trying to turn what I do for clients into something I can sell without customising every single time. The hard part isn't the…
I've been telling clients to make their onboarding measurable for years, so I should probably do the same in public. My own funnel has been more gut feel than…
I'm documenting the process of turning one-to-one coaching into something that doesn't require me to be on a call to earn. Mostly to keep myself honest, partly…
I keep telling myself I’ll launch a second offer once the current retainer week calms down. It hasn’t calmed down in six months. I’m sharing this because I…
I've been undercharging for two years and calling it 'building trust.' It's actually fear. I'm using this journal to hold myself accountable, because I keep…
Low completion was killing my leadership coaching track inside the academy. I didn’t have time to rework assessments, so I delegated to a junior designer. She…
I am the one who pushed for the dashboard, so I will say the uncomfortable part first. Last year a corporate academy in Accra with 400 plus employees asked me…
I keep a public log because my close rate is fine once someone books, but the number of bookings swings wildly. I want to fix the system instead of hustling…