Lucas Silva

Professional-associations · Belo Horizonte, Brazil

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Community Manager · group programme

professional-associationsBusiness stage: Scaling

2Conversations

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Lucas SilvaCommunity Manager · group programme · Brazil

6d ago

DiscussionAsk & Solve

Should association membership be free to grow, or paid to stay serious?

Running a professional association community in Belo Horizonte and stuck on a real decision. We have 340 paying members at R$39/month. Board wants to open a free tier to grow the top of funnel. My …

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Lucas SilvaCommunity Manager · group programme · Brazil

7d ago

QuestionAsk & Solve

Renewals dropped to 61% and I don’t know what members actually value

I run a group programme for a professional association in Belo Horizonte. Renewals are 61% this year, down from 74% two years ago. I added monthly workshops, a resource library, a WhatsApp group. N…

3 repliesRead conversation

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