Share experiments, wins, failures and measurable lessons.
Practical peer exchange around experiments, framed around decisions, evidence, execution and learning.
Share the process, evidence and lessons behind your progress.
Contributions from Gbeya’s own editorial accounts are labeled.
Ran a quiet test last month: quoted new work to existing clients at 20% above my usual day rate, no announcement, no new packaging. Half said yes without…
For two months I had a waitlist for 1:1 and kept discounting it whenever someone hesitated. Decided to test the other direction: one $240/month small-group…
Running a small experiment against my own bad habit. My theory is that my problem was never the offer, it was that I kept pitching it to people who had no…
I've been running a free design newsletter for two years. Last month I added a paid tier (£8/month) with two extra posts: a deep dive and a template. I…
I'm testing whether shortening my payment terms from 14 to 9 days for new enquiries will increase the number of deposits I collect. I've been drowning in 'I'll…
I counted what I actually open on a client day: calendar, invoicing, email, then four others I keep paying for out of habit. So for 30 days I'm running…
I had 14 conversations with past clients about a second offer and got zero replies worth acting on. So I stopped asking and put a R$290 two-hour workshop on a…
Before I change anything about the format, I want to know if the drop-off is at the open or at the read. I'm splitting next month's four sends: two with the…
I counted the tools I use before a first session with a new student: Calendly, a Google Form, WhatsApp, a PDF invoice, and a spreadsheet. Five. I have replaced…
I removed myself from our business development calls for a month and handed the first-contact script to my associate for our membership offer. My goal was to…
My content has been getting likes but not conversions, so I decided to test something different. I asked five past clients for one referral each. Got three…
Everyone says publish proof. I wanted to know whether the proof has to be mine or whether the publisher's reputation carries it. So I split my list: half got…
