Gustavo Almeida replied to Last-click or first-touch? I keep flip-flopping
Ran it as a two-month test on one partner only. First touch won on volume, last touch won on margin, the split won on both. Try the split.
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Network memberGustavo Almeida
Speakers-thought-leaders · São Paulo, Brazil
Business Coach · sponsorship & ads
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Gustavo Almeida replied to Chasing subscribers or chasing the right subscribers?
I tested stopping the feed for 30 days in January. Sign-ups fell 18%, cancellations stayed flat, and I shipped the first module. Small sample, one month, one business - but it did …
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