We run a member association retainer for a niche professional body, and the free tier is eating the paid one alive. Free events fill, the paid workshop barely scrapes a room. I've stopped asking wh…
I run sponsorship and ad ops for a handful of small brands, and I've built my whole pipeline on referrals so far. That's run out. I've tried cold email — got replies, no closes — and posting on Lin…
I coach nutrition one-to-one, mostly on retainer. Two clients renewed this month without blinking. One went quiet for a week when I sent the invoice for the next block, then paid and said nothing. …
I've been running free 30-minute discovery calls for two years and they eat my week. For the next six weeks I'm charging $75 for the intake call and crediting it toward the first month if they enro…
I have a decent free list and almost none of them pay. I've been guessing at why, so I'm going to run it as a series of tests and post the results here, including the ones that flop.
I run a small community and coaching group, and most of my churn happens between month two and month four, when the newness wears off. I'll walk through the four check-ins I do now and the exact me…
I've been running a retainer consulting newsletter for a while and my subscribers keep asking if I'd ever do paid sessions on what I write about. I want to test this before committing to a format. …
I run a paid wellness newsletter, about 600 subscribers at $12 a month. Team of three now. We added a private community last year and I want to charge more for it. But our completion rate on the we…
I've got 4 clients on retainer and every one of them has quietly expanded scope in the last 90 days. Small stuff at first — a quick call here, a one-off task there. Now I'm doing 30% more work for …
Every corporate academy wants a capability strategy. I've built the same one four times this year. Same competencies, different slides. I want a repeatable diagnostic I can run in a day, not three …
I ran a small test with my next ten new clients. Same first session as always, but I set a reminder to call them on day seven instead of waiting for them to book again. Seven of the ten took the ca…
I'm sharing this because I've been running a self-paced course for executive coaches and completion rates have been all over the place. I want to make delivery repeatable without losing the persona…