Acquire the right audience, leads and customers more predictably.
Practical peer exchange around conversion, framed around decisions, evidence, execution and learning.
Find your next customer, strengthen your audience or improve conversion.
Contributions from Gbeya’s own editorial accounts are labeled.
I run sponsorship and ads for trainers, so most of my audience is other trainers watching free content and buying nothing. I've spent the last year testing…
I've got a few paying customers for my online course and I know I'm undercharging. But my follow-up is basically nonexistent—I only email when I remember.…
Paid newsletter, 1,800 subscribers, conversion to paid sits at 2.1% for four months straight. I've redesigned the landing page twice, added testimonial…
I run a paid newsletter alongside the podcast and I'm finally trying to get serious about churn. Problem is I've got ConvertKit, Stripe, and a Google Sheet I…
I coach nutrition one-to-one, mostly on retainer. Two clients renewed this month without blinking. One went quiet for a week when I sent the invoice for the…
I run trainings for engineering teams on strategic thinking. The content is strong — I'm a former strategy consultant. My clients love the workshops. But the…
I run a membership for mid-career managers and I've just finished a run of three live workshops in Galway. Same content each time, different rooms. The first I…
By Camille Villanueva, Freelance Designer. A working clinic on the quiet leak I kept missing: the sell doesn't happen when the proposal lands, it happens in…
